Rebrand Beyond Juice, Unveiling Healthier Living

In the realm of wellness, Pressed Juicery has reigned as a pioneer for over a decade, delivering the goodness of cold-pressed juice to countless individuals nationwide. In a transformative partnership, the brand sought to evolve beyond its juice-centric identity, venturing into the realm of plant-based products, immersive experiences, and a thriving community. Thus, Pressed emerged as the new moniker, reflecting the brand's commitment to simplicity, real ingredients, and making wholesome nutrition accessible to all.

Collaborating closely with Pressed's in-house team, High Tide embarked on a journey to shape a comprehensive design ecosystem. This multifaceted system seamlessly extends across packaging, social media, digital and print marketing, and in-store design elements, effectively positioning plant-forward living at the core of the brand's identity. This rebrand serves not only as a visual transformation but also as a strategic bedrock for future expansion. It sets the stage for an ambitious, multidimensional growth plan, encompassing an array of new products and offerings that align with Pressed's unwavering mission of fostering healthier, more vibrant lives.

The essence of Pressed's rebrand lies in its unwavering commitment to health and accessibility, underpinned by the belief that wellness should be both attainable and delightful. High Tide's innovative design approach breathes new life into this vision, paving the way for Pressed to continue its legacy of nourishing the body and soul while embarking on an exciting journey of holistic well-being.